branding

  1. Home
  2. top of the aat hierarchies
  3. Activities Facet
  4. Functions (hierarchy name)
  5. functions (activities)
  6. [functions by general context]
  7. [economic and financial functions]
  8. branding
Scope note
The promotion of consumer awareness of particular goods or services, often through merchandise packaging or trademarking.
branding
Accepted term: 06-May-2024