logotypes

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  4. Visual and Verbal Communication (hierarchy name)
  5. Information Forms (hierarchy name)
  6. information forms (objects)
  7. document genres
  8. [documents by function]
  9. [identifying markings and symbols]
  10. logotypes
Scope note
Graphic images that are designed for ready recognition of a product, company, or organization and sometimes used as trademarks, and that are word- or letter-based, derived from the name. For those graphic images similarly used but more symbol- or picture-based, use "logos."
logotypes
Accepted term: 29-Apr-2024