<?xml version="1.0" encoding="utf-8"?><!DOCTYPE Zthes SYSTEM "http://zthes.z3950.org/xml/zthes-05.dtd">  <Zthes><term><termId>31482693</termId><termName>product management</termName><termType>PT</termType><termNote><![CDATA[ Business process of planning, developing, launching and managing a product or service. It covers the entire life cycle of a product, from conception to development and marketing. An important goal of product managment is ensuring that a product meets the needs of its target market and contributes to business strategy. The product manager manages a product or products through all phases of the product life cycle. ]]></termNote><termCreatedDate>2026-03-30 20:32:23</termCreatedDate><relation><relationType>BT</relationType><termId>31318900</termId><termName>management</termName><termType>PT</termType></relation></term>  </Zthes>